About PHone PHriendly
- For many years, Richard Cheshire has been
about Flash®, or rather, about how Flash "sucks" (a
technical term describing "user dissatisfaction"). "After all,"
Cheshire would say, "when a fast food restaurant puts a URL
(Uniform Resource Locator, commonly known as a web address) on
my drink cup and asks me to enter a contest, I'm not going to
be happy when I pull up the page on my mobile phone's web
browser while I'm still in the restaurant, and the page says
'Get Flash, or get lost'. Many phones don't have Flash".
Rather than fight a losing battle against Flash, Cheshire
partnered with his web host, Ozzie Osband, and formed
"Phone Phriendly", to help companies deploy web pages that
are easily viewable on mobile phone web browsers.
We deploy web pages, and not apps, for a few reasons. For one thing, apps take up valuable memory space on smartphones, and then get in the way when truely necessary apps need updating. For another, Why duplicate effort creating an app for one operating system, and then have to create it for the "other" OS as well. Not only do smartphones have web browsers, but older, "feature phones" (phones less smart, but with text and web capabilities), can use the same web pages, when those pages are properly designed and implemented.
- Richard Cheshire
- Known in Phone Phreak and Hacker circles as "The Cheshire
Catalyst", Cheshire (and he prefers to be called 'Cheshire')
2600 Magazine, and has been a Volunteer at the magazine's biennial confereence
HOPE (Hackers On Planet Earth) in the past.
- Delores Davis
- Please forgive us if we don't include alot of information on De. She's part of our Office
Staff, but is having boyfriend problems. What we don't put on the Internet, can't be used by
her Ex to find her. She highly recommends Brevard 211
to women having Domestic Violence issues at home.
- Robert Osband
- Ozzie operates
ViaOz.Com, a web hosting site with clients such as
LISATS.Org among others. He
agrees with Cheshire that Flash is mostly used as high-bandwidth
"eye candy" that wastes the time of web users with little information
content - especially for those that may still be on dial-up Internet
access where down-load time stretches to minutes instead of seconds. He is especially proud of the implimenttion of Sports Schedules for the Orlando City Soccer Club, and the Orlando Magic Basketball Team. Does your sports team need a schedule site that older phones can read?
- Area Code 321
- Follow the links to learn how we were instramental in establishing Area Code 321
for the Cape Canaveral area - arguably the Countdown Capitol of the World.
- The TEL Tag
- When setting up an HTML "tag" to make some information "clickable", we
were surprised to find out that mobile phone browsers can place telephone
calls using the TEL tag, while desktop browsers could not. Cheshire took it
upon himself to deal with this. Skype now puts an Add-On onto web browsers to handle this.
Chesh has an article pubished in the Autumn 2011 issue of 2600 magazine on the topic. A TEL tag looks like:
- PHone PHriendly advocates purchasing a short
".Mobi" Domain Name for your
particular website (and we can help you come up with one, as we have for others). We have
M.PHonePHriendly.Com. The "M." web address tells the visitor we're about to Refresh them to the ".Mobi" site, and 5 seconds later accomplishes the task. Now, if bookmarked, the user has the shorter address to give to their frends. We also use the .Mobi domains for our e-mail addresses, so people have shorter addresses to type in.
- Shorter URL's to type into small keyboards helps make your site PHonePHrendly.
- Testing Mobile Sites on Google
Flash is a Registered Trademark. Trademarks are
used here for identification purposes only, and remain
the property of their respective trademark owners.
Ownership of registered trademarks can be
found using the Search function at
The US Patent & Trademark Office Web Site.